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A lot of people do
boxing, CrossFit, and Yoga.
Those are three fields that are
really exciting at the moment.
But I knew that the way I did
boxing would appeal to people.
Original plan, I wanted--
I had two plans.
Going to college on
a scholarship through football,
I wanted to do NFL.
Second plan was I wanted to do
informational graphics,
which was my major.
Minored in exercise science.
But what I fell into
was the exercise background
because it was
another love of mine.
So, I got started with boxing
and personal training
through Bally's
and put the love of boxing
and exercise
together with the knowledge
of business
behind learning each facility's
ways of doing business
and came up with my own idea
to do cardio hip-hop boxing.
Punch Fitness
is cardio hip-hop boxing
and personal training.
I knew that boxing
was a good niche.
I liked cardio hip-hop music.
Putting that aspect
with the boxing
that I understood
and learned professionally,
it's something I wanted to do
because I love the exercise
that much.
I personal train the clients,
I measure and weigh the clients.
I give their body fat percentage
to them and diet advice.
Customer service
is what we honor.
I try to create that atmosphere.
You know, family slash friends.
I want them to feel
comfortable here, if anything.
I've owned the business
since October 2011.
And how I put
the business plan together
was strategically by
understanding what I needed
to run the business.
What things was I going
to offer in my business
that would separate me
from other businesses?
I wanted to have
independent contractors
come in and work
at my facility,
bringing in their own clients
so they'd could build their
own business under my roof.
We could keep
the business running
without me being here.
Then you don't necessarily
have to do their taxes.
They get their own insurance,
their own clientele.
They make their own schedule.
They are their own businessmen
inside your business.
I want to franchise one day.
I want to make sure
everything is solid here
prior to proceeding
with another location.
In order to get a personal
training certification,
you have to study
six to ten months
for a hundred
multiple choice test.
Some things
they want you to understand
on the personal training test
are anatomy and nutrition
prior to getting
the certification
to be an instructor
or personal trainer.
It's a national certification
called National Academy
of Sports Medicine,
which is NASM,
and the other certification
I hold is ACE,
which is American Council
on Education.
If I could do college over,
I would be more receptive
to what the instructors
had to tell me,
and I'd be more connected
to the people in the industry,
so that later I would have
first dibs on that job
that someone may get because
they knew the professor better.
And I'd do
an internship earlier.
The best thing I like
about this job is the freedom
and reap the benefits of it
and see people excited
about being here,
because that's
the biggest payoff,
seeing someone's results
and someone happier.
Funding to purchase and make
this educational production
accessible was provided by the
U.S. Department of Education.
PH:1-800-USA-LEARN (V)
or WEB: www.ed.gov.
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