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Biz Kid$: The Marketing Mix

28 minutes 1 seconds

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Now that you've decided on your business product or service, how will you promote it? Let the "Biz Kids" help you understand your target market and learn about the four P's of business success: product, price, promotion, and placement. Learn how Exclusive Cuts barber services, Wow, Take a Bow dog grooming, and other businesses market their services and products.

Media Details

Runtime: 28 minutes 1 seconds

Topic: Business, Careers, Education
Subtopic: Advertising & Marketing, Consumer Education, Information Literacy
Grade/Interest Level: 5 - 10
Standards:

Release Year: 2009
Producer/Distributor: Film Ideas, Inc
Series: BizKid$

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Closeup of a middle-aged woman smiling and looking down at a pink sheet of paper. Caption. Ok, can I have it back, please?

Closeup of a girl speaking while seated in a classroom. Other children sit behind her at desks. Caption. Who suffered from the genocide in 1994.

Closeup of 2 teenage boys looking at each other and talking. Caption. That helps pay for roads and schools.

Black and white rearview photo of a person dressed in collared shirt and vest looking towards a female colleague walking into an office setting. Caption. Darla Dollar could make a hermit ditch his cave.

Closeup of a man wearing glasses, left hand raised with index finger pointing to his head. Caption. See, a business supplies goods or services for money.

Giraffe statue wears a plastic Elvis-style wig next to a wide-mouthed hippopotamus statue in an army helmet. Caption. You know, like, I was never meant to be.

Teenage girl wearing a white t-shirt and red shorts stands next to a lap swimming pool. Text on t-shirt reads, "Lifeguard." Caption. Because we're helping the community.

David Letterman look-alike in mid-speech holds up a card. Text on card reads, "Later Show Top 5 List." Caption. Yeah!

Young woman looks up and smiles. Next to her, a computer screen projects the image off a teenage boy sitting for an interview. Caption. Savings account.

Closeup of a boy with lips parted in mid speech. Caption. There are lots of things you can do.